Saturday, September 29, 2012

Social media: what difference? - Part1

Cv is just a resume
Prior, there was the hard copy Cv with one formal way to apply for a job.  It can only answer one question: what is our skillset? That implies a one-way communication in an ultimate job interview.

A change in the job market
Gen-Y
These people, among whom I belong, took advantage of the Web 2.0, globalisation and the digital revolution. But also, had to face the 2000 dot-com bubble burst and the repetitive crisis that have followed with its high level of unemployment.

Leading challenges such as:
- With technology the skills required are evolving so quickly that adaptation has become crucial

- the subsequent unemployment is more the consequence of a volatil and versatil job market. The remaining number of jobs have increased but are now emerging in new areas, both technologically and geographically speaking

- globalisation has allowed competition from everywhere in the world. To keep abreast of the market, the Gen-Y has to be internationally mobile at an early stage (Leaving the household for studies, Erasmus, first experience in a multinational etc)


A whole new opportunity
Breaking the limits and opening up has empowered us with the opportunity to recast the fundamentals: religion, culture, identity, social conventions, life balance etc; for a whole new world.


More than a new technology..
Social media is now offering a way to grasp the digital world. Across the different platforms, we can make your own exposure

Each one dedicated to a particular aspect:
For instance, LinkedIn is mostly about career advancement, work relationships, networking, achievements and group membership whereas YouTube’s primary features are sharing, entertaining, conversation, recognition and creativity.

..an empowering tool!
By creating our content online on several aspects of our profile, we make a big picture: our image on the market. From there, we can manage our online reputation.

Gen-Y has grown up with the idea of a precarious situation, not only regarding employment but many different aspects of our lives. We are now fully prepared to:
- drive our career, 
- be comfortable with Freelancing,
- evolve with the trends,
- choose our personal path.
This makes us, in return, being demanding towards organisations.

In the next post I'll explain you how to use social media.


Please share your thoughts in the comment section below.
Author - Kevin Simonnet

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