10 tips for a compilling "ice-breaker" message on LinkedIn - Part1
You have identified your info-source and want to get in touch with him. In a previous post I gave an example of a charted email. From my own experimentation, I have sharpened it:
1- Contextualise
Following a strategic marketing plan you are not contacting people randomely. Subsequently, explain clearly how you came to his profile and give as much details as possible. This has got to be logic and obvious.
2- Highlight similarities
People connect with like-minded others. The more common interest you can demonstrate, the more that person will feel like meeting you.
3- State clearly what you want in one sentence
We are overwhelmed with information. Keep it simple: your reader has to find clearly what you are expecting from this conversation.
4- Assert your credibility
You have to sell yourself with efficient assets. Don't just tell about your general experience. Be specific with higlithing some particular deeds related to what makes you a trustwhorthy professional.
Please relate to the n°2: highlight similarities
5- Give concrete examples
Nothing is more compelling than a real life example. Search in your experience: even things that you may not mention in a Cv, could make a great impact.
6- Specify what action you want him to do
With the same consideration of simplicity, define the action: its duration and delimit a period of time when you want it to take place.
7- Lead on first
To facilitate even more the decision making of your contact, suggest slots for the interview: up to 3.
8- Open alternatives
You have to give your contact two options:
- telecommunication
- in-person meeting.
In fact, he can be trully busy for the next month. And you do not want to wait for that long. A call is the appropriate means. It will keep your communication whitin the announced duration: prepare to have a list of questions ready!
Please think of leaving your phone number in your signature. Do not assume that the person will have time to search for it in your "contact details".
..to be continued..
In my next post I'll finish with the two last, but not least! points and give a concrete example of the message I sent to the Head to Talent at a Fortune500 company.
Please share your thoughts in the comment section below.
You have identified your info-source and want to get in touch with him. In a previous post I gave an example of a charted email. From my own experimentation, I have sharpened it:
1- Contextualise
Following a strategic marketing plan you are not contacting people randomely. Subsequently, explain clearly how you came to his profile and give as much details as possible. This has got to be logic and obvious.
2- Highlight similarities
People connect with like-minded others. The more common interest you can demonstrate, the more that person will feel like meeting you.
3- State clearly what you want in one sentence
We are overwhelmed with information. Keep it simple: your reader has to find clearly what you are expecting from this conversation.
4- Assert your credibility
You have to sell yourself with efficient assets. Don't just tell about your general experience. Be specific with higlithing some particular deeds related to what makes you a trustwhorthy professional.
Please relate to the n°2: highlight similarities
5- Give concrete examples
Nothing is more compelling than a real life example. Search in your experience: even things that you may not mention in a Cv, could make a great impact.
6- Specify what action you want him to do
With the same consideration of simplicity, define the action: its duration and delimit a period of time when you want it to take place.
7- Lead on first
To facilitate even more the decision making of your contact, suggest slots for the interview: up to 3.
8- Open alternatives
You have to give your contact two options:
- telecommunication
- in-person meeting.
In fact, he can be trully busy for the next month. And you do not want to wait for that long. A call is the appropriate means. It will keep your communication whitin the announced duration: prepare to have a list of questions ready!
Please think of leaving your phone number in your signature. Do not assume that the person will have time to search for it in your "contact details".
..to be continued..
In my next post I'll finish with the two last, but not least! points and give a concrete example of the message I sent to the Head to Talent at a Fortune500 company.
Please share your thoughts in the comment section below.
Author - Kevin Simonnet
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